Biz Buzz: Mi Pueblo store must earn profit to avoid closure
by Denise Ellen Rizzo
Jul 20, 2014 | 8173 views | 10 10 comments | 46 46 recommendations | email to a friend | print
Plans to close the Mi Pueblo Food Center, 3225 N. Tracy Blvd., on Aug. 1 are on hold.  Glenn Moore/Tracy Press
Plans to close the Mi Pueblo Food Center, 3225 N. Tracy Blvd., on Aug. 1 are on hold. Glenn Moore/Tracy Press
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Plans to close Mi Pueblo Food Center on Tracy Boulevard on Aug. 1 are on hold as the San Jose grocery chain evaluates the store’s profitability.

“We’ve set a plan to make sure the store is profitable,” said Maria Amor, the vice president of public relations. “We’re doing everything we can to make sure the store is available (for customers).”

The store at 3225 N. Tracy Blvd. might close or not, depending on its sales, Amor said Monday. She said that the company had received letters from Tracy residents asking to keep the store open and heard their message “loud and clear.”

“We are really hoping we will be able to turn things around,” Amor said.

The best way to show support, she said, is to shop at the store.

The family-owned Latino grocery company filed Chapter 11 bankruptcy in July 2013 and created a plan to make sure its stores were making money, according to Amor. She said Mi Pueblo looked at its prices and the efficiency of its employees.

“We’re waiting to see the retail (numbers) to see if the plan works,” she said. “We will know at the end of the summer if the plan has been working or not, so we still have some time.”

The company had announced this spring that the Tracy store, which opened in March 2012, would close Aug. 1. During the regular meeting of the Tracy City Council on June 17, interim City Manager Maria Hurtado revealed information from Mi Pueblo’s director of human resources identifying the expected loss of 95 local jobs.

• Contact Denise Ellen Rizzo at drizzo@tracypress.com or 830-4225.

Comments
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newtotracy
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July 21, 2014
why is it that the only "biz buzz" I ever see in the paper is either that something is opening in about an eon (the places downtown? heard about the ideas months ago...but not a peep about the fact that they are now OPEN!!) or that something is closing?

There is now a Korean place, a Thai place, the Commons, and the new bookstore...all open with little to no fanfare from our local "news" paper. Guess you like reporting on things closing better?

I'd be bummed if Mi Pueblo closes...great food...love the tortillas and the marinated meats are fantastic. I don't really see the expensive factor considering the quality of the food...but then again, I shop at Raley's because quality comes before cheap or quantity for me. Not rich, just picky. :-)

c'mon Tracy Press...let's start making this town successful instead of ignoring the openings and thereby creating a self-fulfilling prophecy of closure...I want to see some attention to things that are coming soon and then a follow-up when they open. I don't just cruise around looking for new open businesses...I work for a living!
victor_jm
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July 21, 2014
NewToTracy,

You must have been asleep at the wheel, because the new businesses downtown you cited were mentioned in the Tracy Press.
newtotracy
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July 21, 2014
I saw them mentioned as "coming soon" months ago...that's the last I saw and I try to check daily...

all I know is that I find more out by just walking to the bank than I do from this paper...unless it's about a business failing...then they're all over it.

do you have links to the stories about the businesses opening? I've seriously been watching because new restaurants in walking distance is totally my bag! :-) would love to see myself proven wrong...I admit my errors (mostly!)

newtotracy
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July 21, 2014
this is all I could find...the original article I noted...it was actually from over a year ago...with openings in "June" and "September" which ended up being Q2-3 of this year instead. amazing...not sure if it was poor planning on the owners side or really difficult to work with on the city side (I've heard a lot of complaints on the latter)...

http://tracypress.com/view/full_story/22296755/article-Property-owner-embraces-downtown-vision?
victor_jm
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July 21, 2014
NewToTracy,

We all like to be cynical. I don't pay much attention to eateries because I really don't care about eating out, though I realize people enjoy it.

Now, I don't have links, though I suspect you could find something, if you really think you need to, but, hey, now you know.

Did you really miss anything? No, you didn't.
DeclinetoState
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July 20, 2014
I do not live far from the store, however i get so sick from the odor from the meat dept i cannot stomach even going in for a loaf of bread. Management needs to do something about the fish dept odor.
Sneaky
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July 20, 2014
That is one lousy headline.

"Mi Pueblo store must earn profit to avoid closure"

umm, I imagine this is true of any store. If they down earn a profit they close. Why point that out for this particular store?

108MW
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July 20, 2014
Dang funny and true. I suppose that "the man" of Tracy is trying to lead us to believe that most stores in T town are making a profit and this is a unique situation. Please read between the lines. That is all. Thank you.
backclover40
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July 20, 2014
This store prices have been high since they open in 2012, so we never shopped their aisles only the meat, fruit and vegi's. We now shop at winco but winco meat prices are really bad due to the sliver sizes of beef you get. Its shameful.
fitofito
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July 20, 2014
We love shopping at Mi Pueblo. But have noticed that their pricing is often high. Deli products, although delicious, can break the bank as well. This wonderful store has a loyal customer base,many however are low to middle income families. If Mi Pueblo can find a way to lower prices,and maintain its superb customer service,we can continue to enjoy Mi Pueblo.



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